Privacy Policy

1. Who we are

Astronaut Party Inc. ("we," "us," "our") is an eCommerce growth company headquartered in San Francisco, California. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website at astronautparty.com (the "Site") or interact with our services.

2. Information we collect

Information you provide

• Contact information: When you book a call, submit a contact form, or subscribe to our newsletter, we collect your name, email address, company name, and any message content you provide.
• Newsletter subscription: When you subscribe to the Mission Control Dispatch, your email address is collected and processed by our email service provider, Beehiiv.

Information collected automatically

• Analytics data: We use Google Analytics 4 to collect usage data including pages visited, time on site, referral source, browser type, device type, and general geographic location (country/region level). We also record when visitors click our booking link, email address, phone number, or newsletter signup, so we can see which pages lead to contact.
• Advertising measurement: When you arrive from one of our Google Ads campaigns, the ad click identifier in the link (for example gclid) is recorded so we can tell which campaigns bring visitors to the Site and which of those visitors go on to contact us. We use this to measure whether our advertising works, not to build profiles of individuals.
• Cookies and similar technologies: We use essential cookies to ensure the Site functions properly. Google Analytics sets cookies to distinguish visitors and sessions and to attribute visits to their traffic source, including our own ad campaigns.

3. How we use your information

We use the information we collect to:

• Respond to your inquiries and schedule discovery calls
• Send you our newsletter if you have opted in
• Understand how visitors use our Site so we can improve it
• Measure which marketing channels and advertising campaigns bring visitors to the Site
• Protect against fraud, spam, and abuse

We do not sell, rent, or trade your personal information to third parties.

4. Third-party services

We share information only with the following service providers, solely for the purposes described:

• Google Analytics (analytics and advertising measurement): Receives usage data to help us understand site traffic, improve user experience, and measure the performance of our Google Ads campaigns. Google Privacy Policy
• Beehiiv (email newsletter): Receives your email address when you subscribe to our newsletter. Beehiiv Privacy Policy
• Vimcal (scheduling): When you book a call, your information is processed through Vimcal's scheduling platform. Vimcal Privacy Policy
• Vercel (hosting): Our Site is hosted on Vercel's infrastructure. Vercel Privacy Policy

5. Data retention

We retain your personal information only as long as necessary to fulfill the purposes described in this policy:

• Contact form submissions: Retained for up to 24 months after your last interaction with us, then deleted.
• Newsletter subscriptions: Retained until you unsubscribe. You can unsubscribe at any time using the link in any email.
• Analytics data: Google Analytics data is retained for up to 14 months.

6. Your rights

You have the right to:

• Access: Request a copy of the personal information we hold about you.
• Correction: Request that we correct inaccurate or incomplete information.
• Deletion: Request that we delete your personal information. We will comply within 30 days unless we have a legal obligation to retain it.
• Unsubscribe: Opt out of our newsletter at any time using the unsubscribe link in any email.
• Opt out of analytics: You can opt out of Google Analytics using Google's browser opt-out add-on, or by using a browser extension that blocks analytics scripts.

To exercise any of these rights, email us at privacy@astronautparty.com. We will respond within 30 days.

7. California residents (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

• The right to know what personal information we collect and how it is used
• The right to request deletion of your personal information
• The right to opt out of the sale of personal information (we do not sell personal information)
• The right to non-discrimination for exercising your privacy rights

8. International visitors (GDPR)

If you are located in the European Economic Area (EEA) or United Kingdom, we process your personal data under the following legal bases:

• Consent: For newsletter subscriptions and non-essential analytics.
• Legitimate interest: For essential site functionality and responding to inquiries you initiate.

You have additional rights including the right to data portability and the right to lodge a complaint with your local data protection authority.

9. Security

We implement reasonable technical and organizational measures to protect your personal information, including HTTPS encryption, secure hosting on Vercel's infrastructure, and limited access controls. However, no method of transmission over the internet is 100% secure.

10. Children

Our Site and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us and we will delete it promptly.

11. Changes to this policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on this page with a revised "Last updated" date. Your continued use of the Site after changes are posted constitutes your acceptance of the updated policy.

12. Contact us

If you have questions about this Privacy Policy or want to exercise your rights, contact us at:

Astronaut Party Inc.
San Francisco, CA
privacy@astronautparty.com